Northwest Italy is the viticultural home for Barbera, but Italian immigrants spread it through much of the New World, where its acidity is valued in blended wines for the 'freshness' it imparts. Barbera is found in the northwestern part of Italy, particularly in Monferrato, and to a lesser extent further south. Nearly half of all grape vine plantings in Piedmont are Barbera. It likes the same conditions as Nebbiolo, but the latter is more profitable, fetching nearly twice, so is grown on the best sites.
The earlier-ripening Barbera is grown on the cooler lower slopes below the Nebbiolo, and other secondary locations. This explains why relatively little Barbera is grown around Alba, where the wines are entitled to the appellation Barbera d'Alba. Thus the best known Barbera is the DOCG of Barbera d'Asti. The Barbera del Monferrato DOC - which tends to be somewhat sparkling (frizzante) - is seldom exported.
Barbera came to Australia with cuttings imported from the University of California, Davis in the 1960s. It has been grown for ~25 years in the Mudgee region of New South Wales, with later plantings in a number of wine regions, including the King Valley in Victoria as well as the McLaren Vale and the Adelaide Hills regions in South Australia. John Gladstones, in his book Viticulture and Environment, includes Barbera in maturity group 5, which means that it will ripen at about the same time as Shiraz and Merlot, and that it should theoretically find a successful home in many Australian wine regions.
Barbera went to Argentina with Italian immigrants. It is quite widely grown, but is used mostly for blending. As in Argentina, Barbera was brought by Italian immigrants to Brazil.
Italy
As of 2000 there were 70,000 acres (28,300 hectares) of Barbera planted, making it the third most widely planted red grape variety in Italy. At its highpoint in the late 20th century, there were over 123,500 acres (50,000 ha) planted but fallout from the "Methanol scandal" of the 1980s and the lack of a driving worldwide market caused those numbers to decline. In the Piedmont region Barbera is widely grown in Asti and Monferrato regions. While there is no officially defined Classico region, like Chianti Classico, the region of the Asti province between the towns of Nizza Monferrato, Vinchio, Castelnuovo Calcea, Agliano, Belveglio and Rocchetta is considered among locals to be the "heart" of Barbera in Piedmont.
In 2001, the town of Nizza was officially recognized as a sub-region within the greater Barbera d'Asti DOC. Being one of the warmest areas in Asti, Nizza has the potential to produce the ripest Barbera with sugar levels to match some of the grape's high acidity. The wines of Barbera d'Asti tend to be bright in color and elegant while Barbera d'Alba tend to have a deep color with more intense, powerful fruit. In the Alba region many of the best vineyard sites are dedicated to Nebbiolo with Barbera relegated to secondary location, which limits the quality and quantities of the wines labeled with the Barbera d'Alba DOC.
In the Monferrato DOC, Barbera is blended with up to 15% Freisa, Grignolino and Docletto and can be slightly sparkling.
Outside of Piedmont Barbera is found throughout Italy, often as a component in mass vino da tavola blends. In the Lombardy region, it is seen as a varietal in Oltrepò Pavese with wines that range from slightly spritzy to semi-sparkling frizzante. Elsewhere in Lombardy it is blended with Croatina and as part of a larger blend component in the red wines of Franciacorta. Southeast of Piedmont, Barbera is found in Emilia-Romagna in the hills between Piacenza, Bologna and Parma. As in Lombardy, Barbera is often softened by blending with the lighter Croatina as it is in the Val Tidone region for the DOC wine of Gutturnio.
In Sardinia, the grape is used around Cagliari in the wine known as Barbera Sarda and in Sicily, the grape is used in various blends under the names Perricone or Pignatello made near Agrigento. Barbera was an important grape in re-establishing the wine industry of the Apulia and Campania regions following World War II due to its high yields and easy adaption to mechanical harvesting. Today it is a permitted variety to be blended with Aglianico in the Denominazione di Origine Controllata e Garantita (DOCG) wine of Taurasi though it is rarely used.(wikipedia)
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